GS Home Shopping(GSHS) is one of the largest TV home shopping companies in the world as well as the leading multimedia retailer in Korea, providing shopping services not only via TV, internet, and shopping catalogs but also through new media platforms, including digital cable TV, IPTV (internet protocol television), smartphones, and tablet PCs.
In 1995, GSHS became the first company to introduce TV home shopping to Korean consumers. Every day, we reach 12 million households via cable TV service, 4.6 million households via IPTV and 3.3 million households via satellite TV service. We receive 800,000 unique visitors to our online shopping malls on a daily basis and our mail-order catalogs are delivered to 2 million households every month.
GSHS is always focused on enabling our customers to make the best shopping choices. With the advent of the internet, consumers now have access to an abundance of information. However, the sheer volume of available information can be overwhelming. Some consumers find it difficult to determine what the best deals are and where to find them. Based on our extensive experience operating diverse online retail platforms, GSHS helps customers make the smartest shopping decisions by providing first-rate products and honest information.
GSHS works hard to create a shopping environment that is convenient and accessible whenever and wherever. The advent of the internet and the widespread use of smartphones and tablet PCs are bringing dramatic changes to the online retail environment. For GSHS, which possesses a diversified online retail portfolio, the changes merely signify new opportunities to provide more convenient services to a greater number of customers.
GSHS entered India in 2009, Thailand in 2011, Vietnam, China and Indonesia in 2012. By completing the “Asian Home Shopping Belt,” connecting Korea, China, SE Asia and India, GSHS will become a global multimedia retailer.
GS SHOP is GS Home Shopping(GSHS)'s multimedia shopping brand encompassing all of our retail channels, including television, internet, catalog, and new media platforms. Through GS SHOP, GSHS is creating a new and distinctive shopping culture.
GS SHOP offers ‘Real Products’ and ‘Real Services’ that are objectively and fairly evaluated by customers. We provide ‘Real Stories’ on our products and services, encouraging active participation from customers—‘Real People’—in our retail process. We strive for open and honest communication with customers to make their shopping choices best.
‘My Real Shop’ represents the shopping environment we strive to create where customers are offered ‘Real Stories’ about products and can freely and conveniently enjoy access to a wide selection of high-quality goods.
To make our customers’ shopping choices best, the employees of GS SHOP share and practice the following five core values:
1.Maximizing customer participation : We encourage customer participation in all our business processes, from production and distribution to product management and sales. We listen to our customers and endeavor to
2.Ensuring transparency : We strive to ensure transparency and open communication in all our business processes, from production and distribution to product management and sales. As a leading multimedia retailer, we continuously endeavor to raise confidence in our business operations and values.
3.Expanding communication and opportunities for firsthand customer experiences : We offer customers opportunities to partake in firsthand product and service experiences in the hopes of encouraging further customer interest and participation. We engage our customers with openness and enthusiasm.
4.Providing customized services : We endeavor to provide each customer with an optimized shopping experience tailored to personal needs and preferences. We always contemplate on ways to better accommodate and satisfy our customers and their values.
5.Offering top-notch products : Our priority is customer satisfaction. To this end, we always strive to offer the very best products and services.
GS Group, a spin-off of LG Group, is the sixth largest Korean conglomerate with assets amounting to 43 trillion won and sales posting at 46 trillion won (as of 2009).
GS Group’s four business areas of focus are energy, construction, retail, and sports. GS Group is comprised of 70 companies, including six flagship companies.
GS Home Shopping(GSHS) specializes in online retail while GS Retail manages the offline retail business (convenience stores and supermarkets)
For more information on GS Group, please refer to the brochure below. For further information on any GS Group company, please click on the relevant company name to visit its website.
